Cookie & Privacy Policy
Cookie Policy:
At Prelegant, we are committed to providing you with an exceptional shopping experience while respecting your privacy. To enhance your browsing experience, we use cookies on our website. Cookies are small data files that are stored on your device to help us improve our services, personalize your experience, and ensure that our website functions seamlessly.
By using our website, you consent to the use of cookies in accordance with this policy. Below is an overview of the types of cookies we use and how they benefit your experience:
Essential Cookies: These cookies are necessary for the website to function properly. They allow you to navigate our site, access secure areas, and complete purchases. Without these cookies, certain features may not be available.
Performance Cookies: These cookies help us understand how visitors use our site by collecting anonymous information about site traffic and user behavior. This helps us improve our website and deliver a better experience for you.
Functionality Cookies: These cookies allow us to remember your preferences, such as language or region, and provide enhanced, more personalized features. They may also enable features like remembering items in your cart or settings across sessions.
Targeting/Advertising Cookies: These cookies are used to deliver ads that are more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns.
Third-Party Cookies: We may allow third-party services, such as social media platforms or analytics providers, to place cookies on your device. These cookies are governed by the privacy policies of those third parties.
Managing Cookies
You have the option to control or disable cookies through your browser settings. However, please note that disabling cookies may affect your ability to use some features of our website.
By continuing to browse and use Prelegant’s website, you agree to the use of cookies as described in this policy. If you have any questions or concerns about our cookie policy, please feel free to contact us.
Your Privacy Matters to Us
At Prelegant, we take your privacy seriously. Our use of cookies is designed to enhance your experience, ensuring we continue to provide a premium and seamless shopping journey.
PRELEGANT PRIVACY POLICY (“Privacy Policy”)
LAST UPDATED: 24/12/2024
1. ABOUT THE PRELEGANT AND ITS PRIVACY POLICY
Welcome to the Privacy Policy of Prelegant Technologies Private Limited. Your privacy is of utmost importance to us. As the controller under the Data Protection Act (DPA) we are a registered company in Bangladesh (Company No.CH-15619/2023), situated at 43 JAMALKHAN ROAD, CHITTAGONG, BANGLADESH.
This Privacy Policy details the collection and utilization of personal data by Prelegant Technologies Private Limited. Please note that while PRELEGANT Technologies Private Limited manages Prelegant.com, the PRELEGANT will launch near future iOS and Android mobile applications, this Privacy Policy specifically applies to Prelegant Technologies Private Limited's operations.
For any queries about this Privacy Policy, you can contact the Prelegant Limited Data Protection Officer at hello@prelegant.com
2. THIRD PARTY WEBSITES
Our website may include links to and from the websites of our partner boutiques, retailers, brands (collectively referred to as our “Partners”), advertisers, and affiliates, among others. Kindly note that this Privacy Policy specifically pertains to our practices and does not extend to those external websites. We cannot be held responsible or liable for the privacy policies or practices of those websites. Prior to submitting any personal data on these external sites, we encourage you to review their respective privacy policies.
Please note that interacting with external websites linked from our platform falls outside the scope of this Privacy Policy.
3. WHAT INFORMATION DO WE COLLECT, AND HOW?
At Prelegant, we prioritize your privacy in every interaction. Here's an outline of the information we collect:
Information You Provide: When you sign up for an account, place orders, complete online forms, opt-in for newsletters, participate in promotions, or correspond with us through various channels, you may share:
Personal details: Name, address, phone number, email, date of birth, and gender.
Purchase details: Shopping preferences, reviews, images, and limited financial data (we don’t retain credit/debit card details; our payment processors handle this).
Optionally, a photograph and nickname for your Prelegant account.
If you invite friends to our platform, ensure you have their permission before sharing their contact information.
Information from Other Sources: We might receive data from:
Your other accounts (e.g., using Apple ID or Google Sign-In).
External sources like data brokers, our Partners, social media providers (Facebook, Twitter), advertising networks, analytics partners, and payment/delivery service providers.
By linking your Prelegant account to Apple, Google, Facebook, or Twitter, you grant us access as per their privacy policies.
Supplementary Data: We enrich your information using data appending services to enhance your experience, tailor content, improve security, and meet legal obligations. This supplementary data may include household size, income, or profession, linked to your personal information.
Information from IT Systems: Our IT systems automatically gather:
Cookies: Enhancing your experience and interaction with our site. These small files remember preferences, location, and aid in tailored advertising.
Device Information: Such as device type, IP address, browser, pages visited, time zone, and crash/error reports.
For WiFi-enabled devices, limited information like device type, identifier, location, and connection duration may be collected for service enhancement. You can disable WiFi to prevent this.
4. WHAT DO YOU USE MY INFORMATION FOR?
Information Use for Prelegant Services
At Prelegant, providing our services, facilitating orders, administering your Prelegant account, and enhancing your overall experience on our platform requires the use of your information. We engage in the following ways:
Service Provision:
Enabling you to order and receive products via our website.
Administering and managing your Prelegant account to optimize your experience.
Marketing and Communication:
Upon your indication of interest in receiving marketing communications or when you make a purchase, we and our partners may occasionally send you updates, news, and offers via email, postal mail, or other media using your personal information (such as name, email, and address).
We personalize these messages based on your information, including additional details provided by our partners, to tailor the communication to your preferences.
You have the option to unsubscribe from our email marketing communications by adjusting your preferences in the profile management section of your account or by following the instructions included in the promotional emails you receive.
Unsubscribe and Service Enhancements
At Prelegant, you have options to manage communication preferences and benefit from service enhancements:
Unsubscribe Options:
You can modify your email marketing preferences within your Prelegant account's profile management section.
Follow the opt-out instructions available in the promotional emails you receive.
Alternatively, complete our Unsubscribe Form to discontinue email marketing communications.
Service Enhancements:
For countries covered by these services, we may utilize your information to offer shopping recommendations and personalized styling services. This aims to provide you with an enhanced and more interactive shopping experience.
These services may involve collaborating with third-party providers acting as processors.
Use of Third-Party Service Providers:
We engage third-party service providers to deliver advertisements tailored to you across various devices and platforms, including our website, others’ websites, and mobile applications.
These service providers may utilize information about your interactions with other websites or applications to target advertisements for Prelegant's products or from our partners.
Research, Analysis, and Security Measures:
Conducting research, analysis, and surveys to understand your website usage and preferences.
Tracking spending on our platform to determine eligibility for exclusive loyalty programs, VIP customer benefits, and Access.
Employing your information to verify identity and conduct credit or anti-fraud checks, ensuring financial security for both you and Prelegant.
Registering and Managing Your Prelegant Account
To create and manage your Prelegant account on our website, we collect specific details from you, adhering to the performance of our contractual obligations:
Information Collection:
To register and administer your Prelegant account, we gather necessary details including your name, email, password, and any additional information you choose to provide. This may encompass phone numbers, addresses, and gender, based on your preferences and requirements.
Legal Basis:
The collection of this information is based on the performance of a contract between you and Prelegant. It enables us to deliver our services effectively and manage your account as per your expectations.
Order Fulfillment on Prelegant Website:
In order to process and fulfill orders made through our website, we collect specific information from you as part of our contractual obligations:
Information Collection:
To fulfill your orders efficiently, we require your name, addresses, and phone number for accurate delivery.
Additionally, we collect order details including the products you've purchased, their sizes, and prices to ensure accurate processing.
Legal Basis:
The collection of this information is based on the performance of a contract between you and Prelegant. It allows us to successfully fulfill and deliver the products you've ordered through our platform.
Payment Collection Process on Prelegant
In order to process payments for your orders, we collect specific payment information from you, in alignment with our contractual obligations:
Information Collection:
To collect payments, we require your payment details, including the credit/debit card number, cardholder's name. It's important to note that we do not store this payment information within our systems; instead, we transfer it solely to our authorized payment providers for secure processing.
Legal Basis:
The collection of this payment information is founded on the performance of a contract between you and Prelegant. This allows us to complete the necessary transaction process securely and efficiently.
Customer Services at Prelegant
In order to offer comprehensive customer service, addressing your concerns and keeping you informed about any changes or updates to our services, we collect specific information from you:
Information Collection:
To provide assistance and support, we gather details including your name, email, password, phone number, addresses, and your interaction history with our services.
Legal Basis:
The collection of this information is based on two grounds:
Performance of a contract between you and Prelegant, ensuring we fulfill our obligations and provide necessary assistance.
Our legitimate interests in retaining you as a valued customer, enabling us to improve and maintain the quality of our services.
Quality Monitoring of Customer Services at Prelegant:
To ensure the quality of our customer services, we collect specific information from you:
In our efforts to monitor and enhance service quality, we gather details such as your name, email, password, phone number, addresses, and your contact history with us.
Additionally, we may collect your responses to SMS inquiries regarding service quality and maintain records of our conversations with you through phone calls, emails, or other instant messaging apps. The collection of this information aligns with our legitimate interests in efficiently managing and improving our business operations, specifically enhancing the quality of customer services at Prelegant .
Review Submission and Posting on Prelegant Orders
To facilitate the review process and post your feedback on orders, we collect specific details with your consent:
In order to review and publish your feedback on orders, we gather information such as your name, age range, skin characteristics (including type, tone, and concerns), and your written review of the product or service.The collection of this information is solely based on your consent. Your voluntary submission of reviews allows us to present and publish authentic feedback, enhancing the overall customer experience at Prelegant.
Website and Service Optimization at Prelegant
To ensure the efficient administration, maintenance, and optimization of our website and services, we collect specific information:
For administering, maintaining, and optimizing our website and services, we collect device information (like your device's IP address and type), cookie identifiers, and browsing details. The collection of this information aligns with our legitimate interests in effectively operating and enhancing our business operations at Prelegant, ensuring an improved user experience for our customers.
Fraud and Credit Checks at Prelegant
To ensure security and verify business compatibility, we may perform fraud and credit checks, collecting specific information:
In conducting fraud and credit checks and assessing our business compatibility, we may collect various details. These include your name, email, addresses, credit/debit card details, browsing and purchase history, date of birth, gender, specific behavioral cookies, device information (such as IP address and device type), any national identifiers (e.g., driver’s license or ID cards), and publicly available information (e.g., social media profiles or news).The collection of this information is based on our legitimate interests in protecting Prelegant and its customers from fraudulent activities, as well as ensuring compliance with legal obligations.
Marketing Communications and Personalized Offers at Prelegant
In order to send you tailored marketing communications and personalized offers, we collect specific information:To provide you with personalized marketing communications and offers, we gather details including your name, email, phone number, addresses, date of birth, purchase history, browsing history and behavior, device information, shopping preferences, cookie identifiers, internal identifiers, and country.The collection of this information is grounded in our legitimate interests to conduct electronic direct marketing of similar products and services that you have engaged with on our platform.
In cases where the above basis is not applicable, we rely on your explicit consent to send you special offers and campaigns, sometimes in collaboration with exclusive partners.
Management of Loyalty Programs at Prelegant
In managing our loyalty programs to enhance your shopping experience, we collect specific information:
To effectively manage our loyalty programs and improve your shopping experience, we gather details including your name, email, phone number, addresses, date of birth, purchase history, browsing history and behavior, device information, shopping preferences, nickname, cookie identifiers, internal identifiers, country, spent tier level, and wealth-related information.
The collection of this information is based on our legitimate interests in efficiently operating Prelegant's business and enhancing your shopping experience through well-tailored loyalty programs.
Personalized Recommendations and Enhanced Experience at Prelegant
In our efforts to provide personalized recommendations and elevate your shopping experience, we collect
To offer personalized recommendations and enhance your overall shopping experience, we gather details such as your name, email, phone number, addresses, date of birth, purchase history, browsing history and behavior, device information, shopping preferences, nickname, cookie identifiers, internal identifiers, country, spent tier level, and wealth-related information.
The collection of this information is grounded in our legitimate interests in efficiently operating Prelegant's business and continually improving your shopping experience through personalized recommendations and tailored services.
Location-Based Information on the Prelegant App
To offer information about partner boutiques and products closer to your location through the Prelegant app, we collect specific information:
In order to provide details about partner boutiques and products in proximity to your location, we gather your name, location, and device information through the Prelegant app.
The collection of this information solely relies on your explicit consent. Your consent allows the Prelegant app to access your location and provide relevant information about nearby partner boutiques and their products.
Research, Analysis, and Surveys at Prelegant
To conduct research, analysis, inquiries, and surveys on your website usage for continual improvement, we collect specific information:
For conducting research, analysis, inquiries, and surveys to enhance our website and your experience, we gather details such as your name, addresses, email, and device information.
The collection of this information is based on our legitimate interests in efficiently operating Prelegant's business and continually enhancing our website and user experience through research, analysis, and feedback.
Advertising and Retargeting at Prelegant
To conduct advertising and retargeting of Prelegant's and partners' products and services, we collect specific information:In order to advertise and retarget Prelegant's and partners' products and services, we gather details such as your email, cookie identifiers, and device information.The collection of this information is based on our legitimate interests in efficiently operating Prelegant's business and effectively reaching our audience through advertising and retargeting efforts.
Aggregated Statistical Reports at Prelegant
For the production of aggregated statistical reports aimed at improving our website, we utilize specific information:We utilize order history data to generate aggregated statistical reports. It's important to note that these reports are created in a manner that prevents identification of individual users.The creation of these aggregated statistical reports is based on our legitimate interests in efficiently operating Prelegant's business and enhancing our website's functionality and user experience through statistical analysis.